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SEVENTH SENSE BLOG

Posted by Ivan L | Dec 19, 2018
10 Effective Higher Education Marketing Strategies for 2019
Posted by Ivan L | Feb 6, 2020
11 Email Marketing Frequency Best Practices for 2020
Posted by Ivan L | Dec 21, 2018
11 Powerful Strategies to Increase Your Repeat Purchase Rate
Posted by Mike Donnelly | Mar 25, 2020

Writing an Effective Coronavirus Email

Apparently my inbox isn’t the only one that’s seen a deluge of #CoronaEmail” over the last few weeks. We’ve rounded...

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Posted by Mike Donnelly | Feb 21, 2020

Just Say No to A/B Testing

It seems every article I read on “top email marketing tips” or “email marketing best practices” extols the virtues...

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Topics: Email Deliverability, send time personalization

Posted by Ivan L | Feb 6, 2020

11 Email Marketing Frequency Best Practices for 2020

An insurance company increased revenue by 45% by sending MORE email. An ecommerce store’s revenue dropped 30% after...

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Topics: send time optimization, send frequency optimization, eCommerce Email Marketing

Posted by Mike Donnelly | Jan 29, 2020

HubSpot's Smart Send vs Send Time Optimization

A few years ago, HubSpot released a feature called Smart Send, which is basically the ability to send marketing...

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Topics: HubSpot, send time optimization, time zone sending

Posted by Ivan L | Jan 20, 2020

How Spam Filters Work (And How to Stop Emails Going to Spam)

If you send marketing emails, you probably expect that the recipients on your list will at least see your subject...

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Topics: Email Deliverability, send frequency optimization

Posted by Ivan L | Jan 14, 2020

Email Marketing Trends to Watch in 2020

It's fair to say predictions often don’t line up with reality. Remember when Bill Gates predicted the end of spam by...

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Topics: Artificial Intelligence, Email Marketing, marketing automation

Posted by Ivan L | Jan 2, 2020

8 HubSpot Apps You Should Be Using in 2020

The HubSpot App Marketplace features hundreds of third-party tools you can use to connect tools, teams, processes,...

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Topics: HubSpot GrowthStack, Inbound Marketing, Demand Generation

Posted by Ivan L | Nov 5, 2019

9 Effective Strategies for a Better Black Friday Email Campaign

 

Last year, Black Friday generated a whopping$6.2 billion in online sales and Cyber Monday broke records as the...

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Posted by Alyssa Crabbe | Oct 18, 2019

How to Increase Email Engagement With Personalization

As a marketing agency, we’re all too familiar with the struggles of email engagement. Customer interests and...

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Topics: Artificial Intelligence, Email, HubSpot, Email Marketing, send time optimization, eCommerce Email Marketing

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