SEVENTH SENSE BLOG

Posted by Ivan L | Sep 13, 2018
11 Email Marketing Frequency Best Practices for 2019
Posted by Mike Donnelly | Feb 12, 2018
The Five Levels of Send Time Optimization
Posted by Ivan L | Dec 19, 2018
10 Effective New Strategies for Higher Education Marketing in 2019
Posted by Ivan L | Feb 15, 2019

Inbound vs Outbound Marketing: Which is Right for Your Business?

Marketers (being marketers) like to re-brand things. From “account-based marketing” to “viral marketing,” over the...

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Topics: Inbound Marketing, Demand Generation

Posted by Ivan L | Feb 6, 2019

Finding the Best Time to Send Email with Seventh Sense

What’s the best time to send emails, and how often should I send them?

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Posted by Ivan L | Jan 4, 2019

Email Domain Reputation: Are your emails going directly to spam?

A few weeks ago I decided to conduct a little experiment on email deliverability and domain reputation. I created a...

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Topics: Email Deliverability, send frequency optimization, eCommerce Email Marketing

Posted by Ivan L | Dec 21, 2018

11 Powerful Strategies to Increase Your Repeat Purchase Rate

If you run an ecommerce business, you know increasing your average repeat purchase rate is important. But what makes...

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Topics: Inbound Marketing, eCommerce Email Marketing

Posted by Mike Donnelly | Dec 20, 2018

Marketo Timezone Sending vs. True Send Time Optimization

For Marketo users with email lists spanning multiple time zones, enabling the recipient timezone sending feature on...

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Topics: Email Marketing, marketing automation, marketo, send time optimization

Posted by Ivan L | Dec 19, 2018

10 Effective New Strategies for Higher Education Marketing in 2019

The downturn in undergraduate student enrollment at universities in the US and many countries worldwide is putting...

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Topics: Higher Education Marketing

Posted by Lexie Lu | Dec 14, 2018

6 Email Marketing Strategies You Shouldn't Disregard

Email marketing is still an effective way to reach your customers with a personalized message, even as social media...

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Posted by Lexie Lu | Dec 4, 2018

6 CRO Strategies to Boost Your Revenue

The goal of any brand is to grab consumers' attention and encourage them to convert into customers. If there is one...

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Topics: eCommerce Email Marketing

Posted by Ivan L | Dec 3, 2018

Email Marketing Trends to Watch in 2019

It's fair to say predictions often don’t line up with reality. Remember when Bill Gates predicted the end of spam by...

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Topics: Artificial Intelligence, Email Marketing, marketing automation

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