SEVENTH SENSE BLOG

The Five Levels of Demand Generation - The Secret to Fast Growth

Posted by Doug Davidoff Mar 19, 2018 12:25:00 PM

Over the last 15 years, my company has extensively studied organizations that are consistently growing at rates of 50, 100, 200, even 300% their industry's averages. What are the key things that these companies are doing that enable them to grow in such a way that they outpace their competition? It's like they've figured out a secret, and that's the focus of what I want to share with you today, the secret to fast growth.

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Topics: Sales, Demand Generation

Show Up, Don't be a D*ck and Add Value

Posted by Mike Donnelly Jul 20, 2017 2:33:35 AM

I have heard often that sales people are the easiest people to sell to.  I never thought I fell into this camp until a recent experience reminded me how important the buyer's journey is.  In this case, I was the eager buyer.  And by the end of my journey, I was reminded of a profane yet still memorable axiom taught to me by one of my best mentors on how a seller should treat a buyer: 

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Topics: HubSpot, Sales, Sales Process

Perfect Timing: The Best Time to Send Email

Posted by Mike Donnelly Mar 21, 2017 10:20:37 PM

Every salesperson and marketer wants to know, "When's the best time to send email?" We spend hours crafting our email campaigns and sales emails, creating copies and messages that we know will get a response—if they're seen. We need our recipients to open our emails in order to engage.

But so many emails go unseen, thanks to the sheer number of emails individuals receive daily. On any given day, our prospects are dealing with 100+ messages in their inboxes.

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Topics: Sales, Email Marketing, send time optimization