SEVENTH SENSE BLOG

Posted by Ivan L | Sep 13, 2018 | 19:17:03 PM
11 Email Marketing Frequency Best Practices for 2019
Posted by Mike Donnelly | Feb 12, 2018 | 23:18:04 PM
The Five Levels of Send Time Optimization
Posted by Mike Donnelly | Jan 31, 2018 | 05:55:45 AM
How to Keep Your Emails Out of the Promotions Folder

Ivan L

Recent Posts By Ivan L

Posted by Ivan L | Feb 15, 2019 | 19:33:00 PM

Inbound vs Outbound Marketing: Which is Right for Your Business?

Marketers (being marketers) like to re-brand things. From “account-based marketing” to “viral marketing,” over the...

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Topics: Demand Generation, Inbound Marketing

Posted by Ivan L | Feb 6, 2019 | 00:30:50 AM

Finding the Best Time to Send Email with Seventh Sense

What’s the best time to send emails, and how often should I send them?

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Posted by Ivan L | Jan 4, 2019 | 23:33:00 PM

Email Domain Reputation: Are your emails going directly to spam?

A few weeks ago I decided to conduct a little experiment on email deliverability and domain reputation. I created a...

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Topics: Email Deliverability, eCommerce Email Marketing, send frequency optimization

Posted by Ivan L | Dec 21, 2018 | 18:17:53 PM

11 Powerful Strategies to Increase Your Repeat Purchase Rate

If you run an ecommerce business, you know increasing your average repeat purchase rate is important. But what makes...

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Topics: eCommerce Email Marketing, Inbound Marketing

Posted by Ivan L | Dec 19, 2018 | 23:09:02 PM

10 Effective New Strategies for Higher Education Marketing in 2019

The downturn in undergraduate student enrollment at universities in the US and many countries worldwide is putting...

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Topics: Higher Education Marketing

Posted by Ivan L | Dec 3, 2018 | 21:35:23 PM

Email Marketing Trends to Watch in 2019

It's fair to say predictions often don’t line up with reality. Remember when Bill Gates predicted the end of spam by...

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Topics: Email Marketing, marketing automation, Artificial Intelligence

Posted by Ivan L | Sep 13, 2018 | 19:17:03 PM

11 Email Marketing Frequency Best Practices for 2019

An insurance company increased revenue by 45% by sending MORE email. An ecommerce store’s revenue drops 30% after...

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Topics: send frequency optimization, eCommerce Email Marketing, send time optimization

Posted by Ivan L | Jul 9, 2018 | 01:02:38 AM

9 Ecommerce Email Marketing Best Practices You Need to Know

Ecommerce email marketing may not be the sexiest form of advertising but there’s no question its one of the most...

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Topics: Email Marketing, eCommerce Email Marketing

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